世典創新經營團

【經營典籍】《Book Summary:《Roadmap to Entrepreneurial Success》

by Robert W. Price

~ Powerful Strategies for Building a High Profit Business~

Author: Robert Price ( 3/01/2004 )

Reference: Master 60’ N0.100

Collected by: LC Hung ( 3/23/2009 )

1. There are no shortcuts to success. A sound business plan should cover the four cornerstones of entrepreneurial success:

(1) Commitment to the opportunity.

(2) Strategic leadership.

(3) Organizational capability.

(4) Persistence

2. A viable business plan must now be centered around the new enterprise’ approach to the ten specific value drivers shown below:

 (1) Opportunity and industry analysis.

 (2) Strategy and competitive advantage.

 (3) Team development and management.

 (4) Control and allocation of capital resources.

 (5) Market entry strategy.

(6) Marketing and sales strategies.

 (7) Growth strategy and management.

 (8) Networked enterprise strategies.

(9) Financial Strategy.

(10)Exit strategy and exit goals.

 書摘:《創業成功之路線圖》羅伯特‧普萊斯著

~ 供建立高利潤企業之強力策略 ~

原著作者: 羅伯特‧普萊斯 (Robert Price) ( 3/01/2003 )

參考文獻: 大師輕鬆讀第100期 (Master 60’ N0.100)

收藏記要: LC Hung ( 3/23/2009 )

1. 成功沒有捷徑。健全的事業計畫書必須涵蓋企業成功之四大基石：

(1) 把握機會。

(2) 策略領導。

(3) 組織能力。

(4) 持續努力。

2. 可行的事業計畫現在必須圍繞在新創企業達成十項特殊價值區動因素的方法表示如下：

 (1) 機會與產業分析。

 (2) 策略與競爭優勢。

 (3) 團隊發展與管理。.

 (4) 控制與分配資金來源。

 (5) 市場進入策略。.

(6) 行銷與銷售策略。

 (7) 成長策略與管理。

 (8) 網路化企業策略。

(9) 融資策略。.

(10)退出策略與退出目標。